Each month, clubs are challenged with a new Public Image task — practical, achievable, and designed to build a strong foundation. From conducting a Public Image Audit (July’s kickoff task) to improving social media engagement, showcasing service impact, or aligning with Rotary branding, the journey is both educational and rewarding.Clubs will be eligible for Bronze, Silver, Gold, or Platinum awards based on the number of completed tasks — with special recognition at the end of the Rotary year and highlights featured in District newsletters, the website, and social media.
Our clubs are quietly changing lives — organizing food drives, supporting youth leadership, funding scholarships, aiding global health initiatives — but too often, these powerful stories stay within club walls. When communities don’t see or hear about what we do, they miss out on the opportunity to join us.
By supporting clubs in sharing their stories more effectively, PRISM strengthens our district’s visibility, relevance, and reputation. And when we communicate our impact clearly and consistently, we also make Rotary more inviting.
PLEASE NOTE: As this is our inaugural year, we want every club to fully leverage the PRISM Award opportunity and gain recognition for the outstanding work you’re already doing. To support your success, we have extended the deadline to complete all PRISM Award tasks to May 30, 2026.
Completing all tasks is more than just achieving an award level — it positions your club to strengthen its public image, increase community visibility, and ultimately drive membership growth and engagement. This is your chance to showcase your impact, align your messaging, and build a sustainable foundation for future success.
If you need support at any stage, we’re here to help. Please don’t hesitate to contact Julio Batres-Gavidia at jbg@rotarysouth.ca.
PRISM Award: https://rotary7090.org/page/prism-award